Paid Media Strategist

Ignite Visibility is seeking a Paid Media Strategist to join their team, responsible for managing and executing paid search and display campaigns on platforms like Google and Bing. A successful candidate will handle account setup, strategy, daily optimization, and budget management, collaborating with SEO, Content, and Account Management teams to maximize a client's return on ad spend. Responsibilities include being a strategic partner for clients, initial campaign setup, executing tests, analyzing data, tracking website analytics, managing campaign expenses, consulting on landing pages, and staying on top of industry trends. The role requires strong communication skills, attention to detail, and a drive to learn and grow in paid media knowledge.