Job Description
Direct Consumer Engagement:
- Design, develop and deliver insight led integrated brand and consumer experiences in offline channels.
- Leverage consumer insights to develop experiential marketing programs.
- Deliver and optimize engagement programs to improve conversion rates.
Geographical Expansion:
- Identify and evaluate untapped geographies for potential market entry.
- Develop tailored approaches to increase Juul’s presence and market share.
- Increase Juul's presence and market share in new regions.
Management and Strategy:
- Proven track record of driving business growth through strategic initiatives.
- Proven track record of leading teams and creating environments where collaboration thrives.
- Work closely with US Commercial leadership in shaping offline engagement strategies.
About Juul Labs
Juul Labs's mission is to transition the world’s billion adult smokers away from combustible cigarettes, eliminate their use, and combat underage usage of our products.