Web & Generative SEO Specialist/Manager

The Website & Generative SEO Specialist/Manager will manage our website and collaborate with our product marketing and product technical experts to develop and implement content on our website and social media platforms. Those efforts will drive improvements in inbound traffic from both traditional SEO and generative SEO. This role will also be responsible for integrating these efforts with our social media strategy, ensuring effective communication across owned sites and third-party digital platforms. This position requires strong technical skills in front-end website development, an excellent understanding of traditional SEO and emerging GEO techniques, and will provide input to our content development teams to ensure content published on our website and third-party sites ranks highly from a search perspective. This role will also drive our integrated digital communications strategy and placement of BlueCat Intelligent NetOps content on third-party sites. The person in this role will take responsibility globally and will manage our overall website localization strategy and translation initiatives so that our digital communications platforms are appealing to current and potential customers globally.