Job Description
Design the post-petition supporter journey into clear chapters and ship email flows that regularly re-engage petition signers, clearly guiding them and showcasing petition impact.
Extend and apply our existing modular email system across automated emails—refresh visual design, and develop new brand-aligned templates in collaboration with the Marketing team to improve key performance metrics.
Deepen and evolve the visual identity of lifecycle emails by creating a cohesive system of layouts, imagery, and reusable assets that feel polished and on-brand across journeys; bonus: use AI tools to quickly explore variations and speed up production while maintaining craft.
Run design-led experimentation with cross-functional partners—A/B test subject lines, layouts, imagery, and personalization on key lifecycle emails—and fold learnings back into the system.
Complete an audit of current emails and implement updates that strengthen the sense of impact, trust, openness, and overall relevance in people’s lives, helping emails become a go-to way supporters stay civically engaged over time.
About Change.org
Change.org is the world's largest social change platform with 100 million users and a 100% user-generated revenue model, working for a world where no one is powerless.