Job Description
Execute data-driven media buying strategies that align with client goals and target audiences. Conduct market research to identify the most effective media channels. Analyze historical campaign data to inform media mix and performance projections. Recommend channel-specific budgets and optimize spend based on performance metrics. Stay current on media trends, platform updates, and emerging technologies, including AI and automation tools. Manage and allocate media budgets effectively across channels to maximize campaign performance. You’ll collaborate with modern technologies and work alongside some of the best professionals in the industry!
About Bluelight
Bluelight is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives.