Senior Manager, Content Marketing

This role involves creating and owning the content strategy, developing editorial calendars, and optimizing content for search engines, aligning with brand messaging. It includes managing the creation of high-quality content like blog posts, reports, case studies, website copy, and social posts. The role requires establishing clear guidelines for leveraging AI in content creation, collaborating with design teams, and optimizing content across different formats. Focus on content distribution, analyzing impact, tracking campaign performance, and providing regular reports with actionable insights. Leadership and mentorship of a team of content creators is also required.