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About You:
- The future of analytics is driven by the connection between media, creativity, technology, and data.
- Understand that great measurement is more than tracking events.
- You’re curious about how data is captured, how it flows through systems, and how it can be modeled to support deeper insights.
Responsibilities:
- Collaborating with developers and the Analytics Lead to design and document data layer specifications for GA4 tracking
- Configuring and maintaining Google Analytics 4 properties, including events, parameters, custom dimensions, and conversions
- Performing quality assurance, audits, and ongoing maintenance to ensure accurate and consistent measurement.
Requirements:
- Experience with Google Analytics 4 setup, configuration, event tracking, and reporting
- Strong experience with Google Tag Manager for implementing and validating tracking
- Strong analytical skills with high attention to detail and accuracy
DEPT
DEPT is a technology and marketing services company. They create integrated end-to-end digital experiences for brands such as Google, KFC, and Philips and have 2,500+ digital specialists across 30+ locations on 5 continents delivering pioneering work on a global scale with a boutique culture.