Lead the design and execution of promotional campaigns to maximize customer retention across various verticals. Collaborate with cross-functional teams to create and optimize retention strategies, tailored to specific customer journeys. The position takes ownership of initiatives from start to finish, ensuring cross-functional alignment and campaign success.

LastPass is seeking a Director of Consumer Retention to lead the strategy and execution of retention initiatives that aim to reduce churn, convert freemium users to paid subscribers, and maximize growth through best-in-class customer experiences. You will be responsible for owning the E2E consumer retention strategy, leveraging data-driven insights and customer feedback to optimize the customer journey.