We're seeking an experienced Marketing Lead to join our Marketing team to own and drive our marketing efforts in the AMER region. This role is pivotal in driving AMER revenue, brand awareness, and sales enablement initiatives in partnership with the wider marketing team and local revenue team. You’ll bring expertise in B2B marketing, ideally with experience in the QuickBooks Online, NetSuite, and/or Xero ecosystem.
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The Lead Strategist, Loyalty & CRM will lead designing, refining, and optimizing CRM and loyalty programs, as well as retention marketing strategies across client engagements. Responsible for developing strategies around offers, campaigns, and additional marketing tactics set forth by the program. This role reports to the Associate Director, Loyalty & CRM and will work closely with Product, Creative, and Analytics & Insights teams.
As Customer and Partner Marketing Manager on a growing Marketing team, this role focuses on customer lifecycle programs that increase product adoption, growth, and retention, managing key partnerships and their deliverables, and planning company conference and trade show participation.
Responsible for day-to-day patient/consumer and patient access marketing efforts supporting the clonoSEQ brand, including tactical plan development, budget and vendor leadership, content creation, and reporting of effectiveness metrics. This role will partner closely with the broader clonoSEQ team to maximize brand reputation and optimize budgets.