As Vital’s Director of Marketing, you will be the marketing pillar that Vital is building around, focusing on top of the sales funnel and lead generation, owning the brand and content strategy to drive market awareness. The ideal candidate will have a proven track record of delivering successful demand generation programs, and excellent leadership skills.

The Marketing Manager will plan, execute, and analyze the impact of campaigns that drive brand awareness, generate pipeline, and support business objectives, by developing and executing comprehensive marketing campaigns, creating & maintaining sales enablement materials, and building campaigns to market through major partners.

Deepen customer relationships, drive engagement, and ensure multi-threaded connections across customer base. Play pivotal role in executing lifecycle-based engagement initiatives, managing relationship mapping, and driving customer advocacy programs. Build high-touch, high-value engagement programs while scaling efforts to drive meaningful impact.

Drive and expand our global customer content program, including the creation of case studies, video testimonials, customer webinars, and more. Maintain customer proof points database, including regular updates and communication to sales and CX teams. Assist in managing customer engagement and communication programs, including ongoing nurture campaigns, newsletters, and in-person/virtual events.

Globalization Partners is looking for an entrepreneurial Sr. Partner Marketing Manager to support all marketing efforts to drive engagement, branding, and demand generation with a set of specific partners. As part of our partner marketing team, you will be responsible for the creation and execution of awareness, communications, and demand generation programs that drive measurable results and outcomes.