$85,000–$95,000/yr
- Own Mixlab’s lifecycle marketing program end-to-end, including strategy, journey architecture, build, QA and ongoing optimization.
- Write, design and produce B2C email and SMS campaigns across OTC promotions, refill moments, product launches, seasonal campaigns and one-off consumer initiatives.
- Track and report on lifecycle KPIs on a regular cadence, including journey performance, campaign results and contribution to retention metrics.