WHOOP is on a mission to unlock human performance and healthspan. They empower members to perform at a higher level through a deeper understanding of their bodies and daily lives. WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility.
Define WHOOP media strategy in key international markets to grow brand awareness and generate brand heat
Partner with regional market leads to support local marketing initiatives through high impact media strategies; key markets include UK/IE, DACH, GCC, and ANZ
Develop high value partnerships with relevant media platforms by market including OTT, Linear TV, Audio, OOH, and others
Develop and execute omnichannel trade marketing plans to drive awareness, acquisition, and engagement through retail and distribution channels in UK & Ire.
Localise global marketing initiatives and assets to align with regional market trends, cultural nuances, and retail partner needs.
Plan and execute trade and retail events—including partner activations, experiential pop-ups and trade initiatives to enhance brand visibility, drive sell-through, and support product launches across the region.