Senior Manager, Influencer Growth Marketing

Nutrafol is seeking a strategic and data-savvy Senior Manager, Influencer Growth Marketing to lead and scale our high-performing influencer marketing program. This role will be responsible for growing a roster of high-converting talent across Instagram (primarily), TikTok, and YouTube, and will partner cross-functionally to optimize our influencer performance across acquisition, revenue, and content goals. The ideal candidate has a deep understanding of influencer performance metrics, a proven ability to build and lead high-performing teams, and the analytical acumen to turn insights into action. Lead and scale our performance-based influencer program, driving growth through high-converting, top-tier talent across social platforms. Own strategic forecasting, performance analysis, and campaign reporting across KPIs like sales, CPA, AOV, CR, and new customer growth.