Job Description
This role involves owning adtech-related features. Integrate advertising technology. Expand the platform's scope beyond matching algorithms.
Own Programmatic Features: Define and implement product features for paid search campaigns. Integrate Ad Networks: Oversee product requirements for integrating with major ad networks. Test Revenue Thesis: Explore and validate the hypothesis that a larger market segment exists in programmatic advertising.
Support Brand Workflows: Collaborate with the Head of Brands to ensure features fit into the overall brand campaign workflow. Define Product Execution: Define the product, write user stories, and partner with engineering teams. Data Integration: Leverage platform data to inform ad targeting and campaign success metrics.
About Beast Industries
Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world.