Job Description
Build and execute a global partner marketing strategy aligned with Lookout’s go-to-market priorities, by collaborating with alliances and partner sales leadership to define co-marketing goals, joint messaging, and pipeline targets, and developing tiered marketing programs for strategic alliances, regional partners, and distribution channels. Design and launch co-branded campaigns, partner demand programs, and event activations to drive pipeline. Develop turnkey partner marketing toolkits, content, and enablement resources, and lead MDF (Market Development Funds) planning, execution, and ROI tracking. Build partner onboarding and enablement initiatives to accelerate ramp and engagement. Drive partner communications and campaigns to increase participation and pipeline contribution. Partner with sales enablement to ensure field alignment and execution consistency. Track and report on key partner marketing metrics: pipeline contribution, sourced/influenced revenue, program performance, and partner engagement, and continuously optimize partner programs based on performance insights and market feedback. Collaborate with marketing operations to build reporting frameworks and dashboards.
About Lookout, Inc.
Lookout, Inc. is a globally recognized cybersecurity leader delivering advanced protection for the most vulnerable element of any enterprise security strategy.