Sport Marketing Manager

As Sport Marketing Manager at Bosch eBike Systems, the role involves close collaboration with the Headquarter in Germany, as part of a two-person team responsible for marketing in Italy. Responsibilities include supporting the rollout of global marketing activities and defining/executing local marketing activities for the sport sector across all marketing channels, focusing on sportive and leisure segments like mountain biking and trekking from strategic to operational levels.

The manager will handle the operational implementation of global marketing activities, sales marketing activities towards IBDs in collaboration with the service support team, and the planning/implementation of local eBike events for end consumers, IBDs, and OEMs. Cooperation with tourism partners and brand ambassador management for sportive topics will be essential.