Product Marketing Manager - Cloud

You love cloud-native tools and platforms. You’re passionate about building effective GTM strategies and making products resonate in new markets. You zero in on exactly what drives people and how technology can solve their problems. You enjoy speaking with customers, analysts, PMs, and developers. You are scrappy, high empathy, low ego, and enjoy being a part of a team. Develop and own the go-to-market plan, segment and persona strategy, messaging, positioning, and storytelling for Kentik Cloud and Synthetics. Strategize and execute product launches. Determine the metrics needed for success. Create effective plays and enablement for sales and CS teams. Develop product demos and deliver technical training. Co-own competitive intelligence with PM and develop effective competitive battlecards. Create compelling content for blogs, white papers, slide presentations, www.kentik.com, solutions briefs, webinars, and other media. Work closely with revenue marketing to develop and support integrated campaigns. Work closely with PM to align marketing with product features and roadmap.