Lead Product Manager, Growth

Own the strategy and execution of product-driven growth across Calm’s direct-to-consumer (DTC) business. You’ll lead cross-functional initiatives focused on expanding user acquisition, improving activation and conversion flows, increasing customer lifetime value, and reducing churn—while staying deeply aligned with Calm’s mission to make the world healthier and happier. You’ll combine data-driven experimentation, user empathy, and cross-functional leadership to scale Calm’s impact and revenue. Define and drive Calm’s growth strategy across the full funnel—user acquisition, activation, engagement and monetization. Set ambitious goals for and own the roadmap for delivering on them, balancing quick wins with long-term scalable levers. Partner closely with Marketing, Lifecycle, Partnerships and Finance to align growth work with broader business objectives. Lead a high-velocity experimentation pipeline to drive conversion and monetization. Analyze A/B test results and translate learnings into action. Monitor key business metrics (installs, conversion, LTV/CAC, churn) to guide prioritization and measure impact. Be accountable for core business metrics and represent progress and performance to stakeholders around the company. Collaborate with Engineering, Design, Marketing, Content, and Data Science to deliver growth features and infrastructure. Write detailed PRDs, define success metrics, and drive disciplined execution. Leverage user research, behavioral data, and market trends to deeply understand user needs, motivations, and barriers. Incorporate insights from behavioral science, habit formation, and gamification to shape sticky, high-retention experiences.