Cordance is seeking a strategic and results-driven Marketing Campaign Manager to lead the planning, execution, and optimization of integrated marketing campaigns across multiple business units within our Commerce, Compliance, Industrials, and Education Divisions. This role will act as the key liaison between each business unit and our external marketing agency to drive pipeline growth across the divisionβs portfolio of products and services.
The Marketing Campaign Manager will develop and lead comprehensive, multi-channel marketing campaigns aligned to business unit goals. Monitor and analyze campaign performance using marketing analytics tools and dashboards. Continuously test, optimize, and iterate based on data-driven insights to improve conversion rates and pipeline contribution. Partner closely with sales to ensure campaign alignment, support enablement, and accelerate opportunities.