Senior Manager, Social Media

Once Upon a Farm

Remote regions

US

Salary range

$125,000–$150,000/yr

Benefits

Unlimited PTO 18w maternity 18w paternity

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Role Responsibilities:

  • Lead social strategy and content development, shaping brand voice across Instagram, TikTok, YouTube, and Substack.
  • Collaborate with marketing and creative teams to integrate social as a core storytelling platform, aligning with business goals.
  • Mentor internal and external creators, providing clear creative direction and ensuring cohesive visual execution.

Required Experience:

  • Proven experience in social leadership at a brand or media outlet, preferably in CPG, parenting, or lifestyle sectors.
  • Strong editorial instincts with the ability to distill complex topics into digestible, engaging content for busy parents.
  • Analytical mindset to connect content performance with business outcomes and optimize strategies accordingly.

Compensation and Benefits:

  • Full-time salaried role with an annual range of $125,000 to $150,000, plus eligibility for bonuses and stipends.
  • Extensive benefits package including 100% covered medical insurance and 4% 401(k) company match after three months.
  • Supportive policies such as up to 18 weeks of paid parental leave and unlimited PTO to promote work-life balance.

Once Upon a Farm

Once Upon a Farm provides organic, nutritious snacks and meals for children using high-quality, sustainably sourced ingredients. The company operates as a fully remote, purpose-driven team focused on fostering childhood nutrition and an entrepreneurial, collaborative culture.

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