Job Description
Execute all marketing efforts with a hands-on approach, focusing on integrated campaigns from strategy to execution and performance measurement. The role involves continuous innovation in content, channels, and creatives to drive experimentation, optimization, and acquisition growth. Structuring, managing, and growing our community via various Local Social Channels to increase reach, engagement and conversion through social media and content marketing strategies. This includes moderating local forums, social platforms and chat groups, identifying avenues to build community through KOL/Affiliates Management, and designing incentive programs to promote engagement and growth with existing and potential networks.
This role also entails coordinating inter-department cooperation, brainstorming and implementing online/offline event plans, and managing budgeting, invoicing, and negotiation with vendors.
About Binance
Binance is a leading global blockchain ecosystem behind the worldβs largest cryptocurrency exchange by trading volume and registered users.