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Community Engagement & Insight Gathering:

  • Collaborate with community leaders to understand perceptions of stroke and hypertension.
  • Assess community familiarity with existing stroke acronyms.

Cultural Asset Development:

  • Co-develop culturally relevant educational materials, including visuals and messaging.
  • Manage translation/transcreation process to ensure linguistic accuracy.

Campaign Support:

  • Work with internal cross-functional teams to ensure cultural insights are integrated.
  • Engage Association expert volunteers and community partners to amplify campaign messages.

Evaluation & Feedback:

  • Conduct cultural relevancy assessments of educational materials.
  • Collect and synthesize qualitative feedback from communities.

American Heart Association

Founded in 1924, the American Heart Association aims to cut cardiovascular disease deaths. They need passionate individuals to overcome health challenges and ensure a healthier future for all, offering work-life harmonization and a culture where employees can thrive.

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