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Role Overview:
- Geotab seeks a Senior Product Marketing Manager to lead product messaging and strategy.
- This role drives market growth and adoption across the product lifecycle.
Key Responsibilities:
- Develop positioning and messaging, lead go-to-market launches, and support sales enablement.
- Partner with product, engineering, and marketing teams to align strategy and execute campaigns.
Requirements:
- 8+ years of product marketing experience in SaaS, with strong analytical skills.
- Expertise in competitive analysis, mentoring, and process optimization.
Geotab
Geotab is a global leader in IoT and connected transportation, providing web-based analytics to help businesses manage their fleets. The company is certified as a 'Great Place to Work' and fosters a diverse, inclusive, and fast-paced culture.