Job Description
This role is accountable for the performance and results of advertising strategies and campaigns at Stanford Medicine Children’s Health. It coordinates and executes efforts to successfully develop marketing and advertising strategies, objectives, and integrated go-to-market plans for Stanford Medicine Children's Health brand.
Guided by department objectives, this role implements and executes multi-channel advertising campaigns to align with the organization’s brand strategy. This individual ensures all advertising content reflects Stanford Medicine Children’s Health’s mission, values, and brand standards. They will work with external advertising agencies' efforts (creative & media) to ensure quality, on-time delivery of Stanford Medicine Children's Health brand marketing programs across multiple channels. They will support creative briefing process, and facilitation of integrated campaign/program plans including, but not limited to, broadcast, print and digital advertising, mail and email campaigns, website, social media, and events/trade shows.
About Lucile Packard Children’s Hospital Stanford
At Lucile Packard Children’s Hospital Stanford, we know world-renowned care begins with world-class caring.