Senior Director of MarComm Operations and Product Development

The Senior Director of MarComm Operations and Product Development will be a key leader in driving excellence and innovation within the marketing department and Communication Agency. Operating at the intersection of strategy and execution, this role is responsible for managing the performance and optimization of the MarComm department’s effectiveness in order to meet bswift business objectives. Areas of focus will include developing and refining key operational processes, ensuring consistency in documentation and workflows, overseeing Communication Agency product development initiatives, and acting as an executive sponsor for key clients. This role will establish and refine consistent processes across the department to enhance operational efficiency. They will develop standardized documentation for project kickoffs, debriefs, and other essential client-facing activities. The role will also package existing communication services and develop new product offerings that meet client needs. This person will lead internal debriefs to assess performance and identify areas of improvement.