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What You’ll Do:
- Own the full measurement journey for a portfolio of 8–9 figure brands, from kickoff and test design through results interpretation and next-step recommendations.
- Build and translate MMMs, incrementality tests, and attribution outputs into clear decisions around channel mix, budget allocation, and growth strategy.
- Design and sequence measurement strategies based on each brand’s media mix, investment levels, business goals, and highest-priority questions.
What You’ll Bring:
- Real operator experience at scale: you've been accountable for marketing performance at a brand doing meaningful revenue.
- Measurement literacy: you understand the difference between last-click, MTA, MMM, and incrementality testing.
- Paid media and channel expertise: 5+ years running or overseeing paid media across Meta, Google, TikTok, or similar at meaningful scale.
Our Values:
- We Are Customer Obsessed: everything we do creates positive impact for customers.
- We Move Quickly: speed is our most competitive advantage.
- We Act Like A Mensch: we act with honor, integrity, and empathy.
Triple Whale
Triple Whale is an AI operating system for modern ecommerce, helping brands see what's working and take action on insights. They serve over 65,000 brands and are a fast-paced, customer-obsessed team that values speed, curiosity, and integrity.