Senior Paid Marketing Strategist

About the role:

• Typeform is rethinking paid acquisition across channels like TikTok, YouTube, PMax, and Uber Ads.
• This hands-on role involves significant budgets and measurement beyond traditional attribution.

What you'll do:

• Own channel strategy and day-to-day performance for key paid social and video channels.
• Manage six-figure monthly budgets and lead experiments on new channels like audio and CTV.
• Develop measurement frameworks including MMM and incrementality testing.

What we're looking for:

• 6+ years in performance marketing and media buying with strong experience in paid social/video.
• Confidence with big budgets, analytics, and cross-team collaboration.
• Creative thinking balanced with commercial judgment and curiosity.

Nice to have:

• SaaS or B2B lead generation experience.
• Experience with external agencies or ad servers.