Job Description
Contribute to product positioning and messaging by helping translate technical features into clear, customer-centric language across content and collateral. Support go-to-market efforts for new product launches by partnering with product, sales, and demand gen on launch content, internal enablement, and campaign support. Create high-impact content such as blogs, solution briefs, case studies, landing pages, and sales one-pagers that support awareness, education, and lead generation. Help develop sales enablement materials including pitch decks, ROI stories, and objection-handling guides to support the sales process. Partner with demand gen to deliver campaign assets—contributing to email copy, landing pages, content offers, and nurture flows. Conduct light competitive and customer research to inform content themes and support messaging refinement. Collaborate on thought leadership and editorial strategy, helping shape Bolster’s point of view in the market and ensuring consistency across channels.
About Bolster
Bolster helps companies detect, investigate, and take down phishing and impersonation scams across various platforms using its AI-powered brand protection.