Growth Marketing Leader

This role is about owning the end-to-end journey from lead → MQL → SQL and ensuring admissions and state operations only spend time with the right families, while marketing maximizes channel ROI. You’ll report directly to the COO and act as the integrator between marketing, admissions, and RevOps. The job is highly operational and data-driven: you’ll design the funnel architecture, build automations, pilot new channels, and align the organization around one growth engine. Core responsibilities include defining MQL criteria, lead scoring, building nurture drips, testing new channels, analyzing conversion performance, and aligning cross-functional teams. Looking for someone with 8–10 years in growth/marketing, experience with Salesforce, Pardot, or HubSpot, expertise in funnel design, and a mission-driven mindset.