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Retail Marketing Program:
- Evaluate program functionality and performance, providing proactive recommendations for enhancements.
- Develop training materials for region and field team execution of marketing programs.
- Support demand generation and capture efforts, including creative assets and performance reporting.
Shopping Analytics:
- Monitor KPIs and provide recommendations to management.
- Compile weekly and monthly reporting insights on the shopping journey for operational and executive teams.
- Collaborate with Marketing and Data Science teams to develop reporting analytics.
Field & Dealer Communications:
- Gather content to support regional marketing teams in monthly and quarterly planning.
- Assist in coordinating dealer notifications, video communications, and newsletters.
- Support content development for National Dealer Advisory Council meetings.
Mazda
Mazda is a multinational automotive company founded in 1920 in Hiroshima, Japan, known for its Challenger Spirit and focus on innovative design and driving pleasure. They foster a driven and passionate working environment with a multicultural team.