Marketing Manager (Field Marketing)

This role plans, develops, manages projects and budget to ensure successful implementation of integrated marketing programs and events for demand generation, pipeline building and acceleration, and customer advocacy. The role collaborates with internal and external teams including global and US regional teams to capitalize on the marketing mix with an emphasis on ensuring a healthy pipeline for sustainable growth. The role owns OpenSpace hosted and sponsored events, trade shows, conferences and webinars, tailored to the US and tied to sales growth goals. The candidate will monitor and report the campaign lead management and associated funnel analytics, ensuring leads progress and convert into high-quality sales qualified leads. In addition, the candidate will collaborate with cross-functional marketers and manage agency relationships to create necessary messaging, assets, and campaign deliverables as needed to support marketing campaigns and address customer challenges. The role will also monitor market trends and competitive activities and implement initiatives to drive wins over the competition.