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Responsibilities:
- Develop and execute omnichannel trade marketing plans to drive awareness, acquisition, and engagement through retail and distribution channels in UK & Ire.
- Localise global marketing initiatives and assets to align with regional market trends, cultural nuances, and retail partner needs, ensuring brand consistency across all touchpoints.
- Work alongside brand marketing & commercial teams to enhance WHOOP brand positioning across the UK & Ire region.
Qualifications:
- 5+ years of experience in trade marketing, brand marketing, or retail marketing, ideally within the healthtech, consumer electronics, or premium consumer goods space.
- Experience with distributor and third party retail partner relationships in the UK & Ire, including support for in-store activations and events.
- Deep understanding of the UK & Ire with proven experience adapting marketing strategies to local market dynamics and consumer behaviors.
WHOOP
WHOOP is on a mission to unlock human performance and healthspan, empowering members through a deeper understanding of their bodies and daily lives. They are a fast-growing, dynamic company which values character and is building a diverse and inclusive environment.