Director of Emerging Categories & Markets

Lola Blankets

Remote regions

Global

Benefits

4w PTO 16w maternity 8w paternity

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About the Role:

  • You will own the proof-of-concept and early growth stage for new markets and categories.
  • You will define KPIs with senior leadership and drive the roadmap to prove or disprove a test.

Core Responsibilities:

  • Define and track KPIs for each emerging vertical and coordinate teams to execute.
  • Surface market- or category-specific needs and turn them into actionable plans.
  • Act as the translation layer between marketing functions and new business units.

What We Offer:

  • Competitive base salary and annual bonus based on performance.
  • 21 days paid vacation plus full health benefits including dental, vision, and mental health.
  • 16 weeks paid birth parent leave and 8 weeks non-birth parent leave.

Lola Blankets

Lola Blankets is a fast-growing comfort and lifestyle brand on a mission to make the world a cozier place. The company prioritizes cross-functional collaboration and innovation, with a focus on strategic growth.

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