Marketing Analyst

The Marketing Analyst will take the lead in turning complex marketing data into clear, actionable insights. This role is ideal for someone with sharp SQL skills, deep knowledge of paid media analytics, and a proven track record of driving ROI across the funnel. This is your chance to enter the fast-moving social networking niche, where user behavior is dynamic, the data is rich, and the pace is unmatched. You will evaluate campaign effectiveness and optimize based on ROI, CAC, LTV, and engagement metrics and work closely with the marketing team to align on goals and optimize lead-to-revenue performance. Use data to identify high-value segments, guide personalization strategies, and improve conversion rates across the funnel. Build scalable SQL queries, data models, and BI dashboards. You must have hands-on experience with multichannel campaign analysis, advanced SQL ability, proficiency in data visualization tools and strong skills in Python or R. 5+ years of experience in marketing analytics, business intelligence, or data analysis, ideally in tech is necessary.