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What you’ll be doing:
- Own creative strategy across all Findies product angles — triggers, hooks, formats, narratives, visual language — and drive the creative roadmap.
- Build scalable, documented creative production processes from brief to launch (ideation → production → QA → testing → iteration).
- Personally drive creative thinking on priority angles — you are the most senior creative thinker in the company, and you set the standard.
What you’ll need:
- 2+ years as Creative Marketing Lead / Head of Creative / Creative Strategist in subscription or high-velocity B2C apps.
- Direct ownership of ad performance metrics — you think in win rates, CPI, hold rates, and thumbstop rates.
- Proven track record of creatives scaled to ≥5% Meta win rate, with specific numbers you can cite.
Findies
Findies is a social shopping network that helps women discover better products that truly fit their lifestyle. The team is small and hands-on, and they’re looking for professionals who want real ownership and the opportunity to shape and build the business.