We are seeking a dynamic and results-driven Senior Demand Generation Manager to join our marketing team. Reporting directly to the Director of Demand Generation, you will play a pivotal role in developing and executing comprehensive, multi-channel demand generation strategies that drive measurable growth and pipeline creation.
The ideal candidate is highly motivated, data-driven, and thrives in a fast-paced SaaS environment. You possess exceptional analytical skills, creativity, and a proven track record of driving successful marketing campaigns that deliver significant ROI.
How You’ll Make an Impact:
- Develop and implement bespoke demand generation campaigns across channels
- Collaborate closely with sales and product marketing, to align messaging, strategy, and execution
- Work with marketing partners to create and analyze performance metrics
- Lead A/B testing initiatives to continuously refine messaging, targeting, and channels
- Create nurture sequences for target segments, campaign responses, and accounts
- Support account-based marketing (ABM) initiatives to penetrate key strategic accounts
- Conduct market research and competitor analysis to identify trends and inform campaign strategies
- Work with third party partners to create top of funnel content and campaigns
- Integrate an extremely happy customer base into your outbound campaigns
- Willingness to jump in and use your experience to help scale the demand generation function, we are growing fast and need your expertise to help us scale