Regional Field Marketing Manager

The Regional Field Marketing Manager (RFMM) is responsible for driving Liquid Death partnerships and national marketing assets in NYC to drive sales, brand awareness, and gather valuable market insights in partnerships with Sales, Distributor Partners and Retailers. The role involves working cross-functionally with key internal and external teams to implement brand experiences across local events, retail sampling, and national partnerships, increasing target customer awareness and building deeper connections with distributor partners. The RFMM will manage Brand Ambassadors, activation vehicles, and a year-round retail sampling program. They will also support partnership deliverables for Madison Square Garden, Summer Stage & Live Nation, manage the local budget, monitor competitors, and report relevant market activity. Qualifications include field marketing experience in New York City within the beverage industry, experience managing Brand Ambassadors, proficiency in Excel and PowerPoint, negotiation skills, and strong communication abilities.