Develop and execute various Trade Marketing programs, initiatives and activations, working closely with the trade, sales, and marketing functions of the business to drive sales and brand awareness. Will analyze the cigar industry landscape and identify commercial sell-in and sell-out opportunities. The role requires about 40% travel.

Armada is seeking a resourceful and results-oriented Market Intelligence Specialist to join our Growth team. This role is pivotal in shaping how Armada is perceived by industry analysts, customers, and partners. You will conduct research, cultivate strong relationships with key influencers, and craft compelling content that positions our products to drive business growth.