Senior Manager, Influencer Marketing & Amplification Lead
Benefits
Unlimited PTO
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Negotiation
About the Role:
- We need a deeply internet-fluent leader who understands the creator economy across all major platforms.
- You'll differentiate ServiceNow's B2B influencer program by blending creativity, cultural relevance, and strategic rigor.
What You'll Do:
- Build and steward the influencer center of excellence with frameworks, toolkits, and measurement standards.
- Own brand influencer strategy, from creative vision to paid amplification, ensuring alignment with product launches.
- Enable global and regional teams with tools and insights for locally resonant activation.
Qualifications:
- 7+ years in influencer marketing with proven program-building and leadership experience.
- Deep fluency in creator ecosystems across LinkedIn, TikTok, Instagram, YouTube, and emerging platforms.
- Analytical rigor to measure impact and budget management for multi-million dollar programs.
ServiceNow
ServiceNow is the AI control tower for business reinvention, serving 85% of the Fortune 500. They build an AI-native culture where technology and talent are unstoppable together.