Job Description
The Marketing Operations Manager role is to optimize the efficiency and effectiveness of the marketing function. This role will oversee the marketing technology stack, drive data-informed decision-making, and ensure seamless campaign execution to support growth and user acquisition. The ideal candidate is a hands-on operator with strong campaign management skills, the ability to collaborate with Key Opinion Leaders (KOLs), and a data-driven mindset for optimising posting and distribution strategies.
This role requires experience with marketing operations, including technology stacks, campaign execution, and performance optimisation. Ownership and optimisation of platforms such as campaign management, analytics, workflow tools, and email automation are also required. Expertise building and maintaining dashboards to track performance, spend, and ROI is also key.
About Improbable
Improbable builds and scales ambitious ventures that shape the future of digital experiences, bringing together the worlds of sports, media, entertainment, and web 3.