Partner Marketing Manager

Partner Marketing Strategy:

• Define investment levels, program types, MDF allocation, and quarterly co-marketing calendars.
• Advise on marketing commitments and MDF amounts during partner negotiations.
• Prioritize the partner marketing portfolio with data and pipeline impact in mind.

Co-Marketing Content and Campaigns:

• Produce co-branded assets like one-pagers, case studies, solution briefs, and landing pages.
• Write campaign briefs and coordinate execution with demand gen, field, and ABM teams.
• Serve as the marketing point of contact for partners, managing inbound requests and deliverables.

Partner Enablement and Implementation:

• Manage content presence in partner portals and stand up Fieldguide's own partner portal.
• Create enablement materials for partner sales reps and coordinate with product marketing.
• Own external partner onboarding and operationalize internal marketing processes for each partnership.