Refine and own Heard’s go-to-market vision and positioning across products and services, leading product launches end-to-end from messaging to multi-channel GTM campaigns to measurement and iteration. Act as a key influencer on the product roadmap by translating customer and market signals into prioritized opportunities with clear business cases.
This role is perfect for a marketing operations specialist who loves building efficient systems, measuring campaign performance, and enabling marketing teams to scale their impact. You'll be responsible for the operational backbone that enables our marketing team to generate, nurture, and convert high-quality leads efficiently. You'll own lead scoring, attribution reporting, campaign measurement, marketing automation, and the seamless handoff from marketing to sales.
As the first dedicated Product Marketer, you'll play a pivotal role in shaping the product's narrative, positioning, and market presence, bridging the gap between the product's capabilities and the market's needs, ensuring that the solutions are effectively communicated and adopted by the target audience.
We are looking for a Contract Product Marketing Manager to join our Marketing team to develop an understanding of our core audience and support a range of content creation initiatives, create memorable product stories in a variety of formats, collaborate with Growth Marketing to ensure all content is optimized for SEO and GEO, help foster our community of data analysts, engineers, and data visualization developers, and provide storytelling and copywriting support for website and landing pages.
The Product Marketing Manager at PointClickCare owns go-to-market and new product launch planning and execution, serving as the customer-facing subject matter expert. This role involves understanding customer needs, developing marketing and sales enablement assets, and supporting prospect education programs, with a focus on the Advanced Insights analytics solution and new AI solutions.
The Senior Product Marketing Manager will drive growth in the UK market, focusing on successful product launches, widespread adoption, and clear positioning for UK buyers. You'll lead the go-to-market for Payroll, drive cross-sell strategies for paid add-ons, tailor messaging for the UK market, and provide sales enablement. You will also gather insights from the field to inform product and go-to-market strategy.
Shape how millions of marketers and developers discover, adopt, and succeed with our customer engagement platform. You will own the vision and execution for our product marketing function—crafting compelling positioning, enabling go-to-market success, and deeply understanding our global audience across industries and channels.
Looking for a Field Marketing Manager to lead the strategy and execution of marketing activities for the central region of North America. As a Field Marketing Manager, you will work closely with the Enterprise and Commercial sales teams to build strategic campaigns for their ideal target customer, and develop a deep understanding of our buyer personas, target accounts, partners, customer advocates and the value Sigma brings to customers.
Lead the strategic positioning and go-to-market efforts for the Prepared platform and partner ecosystem. This "player-coach" role requires a leader who can develop high-impact strategies and roll up their sleeves to help execute them. Be instrumental in shaping product narratives, ensuring successful product launches, enabling internal teams, and driving co-marketing initiatives with partners.
Drive the go-to-market strategy and narrative for our product portfolio. Create compelling messaging, positioning, and enablement materials. Enable and educate Sales on product positioning and how it solves customer pain points. Collaborate with PMs, Design, Engineering, Marketing, and Sales to help drive go-to-market strategy with a customer-first mindset. Analyze insights across the market, competitors, and sales to help inform the product roadmap.