Performance Media Coordinator

The Performance Media Coordinator is responsible for supporting paid search and paid social execution.

• Building and maintaining campaigns across Google Ads, Meta Ads Manager, TikTok Ads, and emerging platforms. - Support keyword research, preliminary ad copywriting, audience configuration, placement selection, and creative trafficking.
• Conducting rigorous QA across naming conventions, targeting settings, budgets, URLs, UTMs, conversion events, and platform governance.
• Supporting weekly dashboards, data pulls, performance reporting, insight summaries, and enrollment trend monitoring.
• Coordinating with Creative, Enrollment, Analytics, CRM, and local field teams to ensure assets, messaging, and campaign requirements are delivered.