Head of Marketing - Move USA Business Units

This opportunity allows you to make a significant difference on a massive scale as you work alongside 900+ talented colleagues. You will help build a pain-free world, powered by AI, enhanced by people accessible to all. Sword Move is a proactive AI pain care solution designed for individuals at risk of chronic pain, injury, and the health consequences of physical inactivity. Lead creative strategy, including execution and direction of assets and copy of Move’s enrollment and lifecycle campaigns. Identify growth opportunities and deploy strategies to mitigate under-performance. Partner with commercial team to support B2B demand generation and top-tier employer and health plan client enrollments. Build and scale ROI-positive performance marketing campaigns across email, direct mail, push, and retargeting. Lead CRM and lifecycle marketing strategy, including segmentation, personalization, and testing. Build and manage a high-performing team of marketers, analysts, designers and growth enablement team members.