Director of Performance Marketing

Sama is seeking a data-obsessed Director of Performance Marketing to drive pipeline growth across digital, events, and lifecycle channels. This role owns the performance strategy, manages execution across paid media and field programs, and leads cross-functional alignment to drive measurable results. This is perfect for someone who thrives in a high-impact, high-visibility environment. One will blend analytics, creativity, and automation to fuel demand working closely with Sales, Product, Revenue Operations, and external agencies to scale qualified pipeline and improve funnel efficiency. The director will also own channel performance, experimentation, budget planning, and content calendar alignment across campaigns. This role involves building and managing a team, executing cross-channel programs, and leveraging AI and automation to enhance personalization and segmentation at scale.