Brand Manager, Innovation

Bobbie

Remote regions

US

Salary range

$121,000–$142,500/yr

Benefits

Unlimited PTO 16w maternity 16w paternity

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About the Role:

  • Lead innovation for new product platforms beyond infant formula.
  • Translate consumer needs into product concepts and business cases.
  • Partner cross-functionally to achieve commercialization.

What You Will Accomplish:

  • Shape innovation strategy and identify growth opportunities.
  • Lead product development from concept through launch.
  • Build learning plans to test product-market fit.

Who You Are:

  • 4-5+ years in brand management or innovation in CPG.
  • Consumer obsessed and commercially minded.
  • Comfortable working in ambiguity.

Compensation and Benefits:

  • Competitive salary based on location.
  • Benefits include stock options, 401k, medical, dental, vision, flexible PTO, and parental leave.

Bobbie

Bobbie makes European-style organic infant formula manufactured in the U.S. The company is a mission-driven advocate for parental leave and feeding equity, with a culture that values being radical and nurturing tension.

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