Support the development of marketing analytics dashboards and client-facing reporting deliverables, focusing on Power BI and cross-channel campaign performance.
Translate stakeholder needs and raw data inputs into clear visualization recommendations, technical requirements, and measurement frameworks.

Key Responsibilities:

Leverage experience and understanding of marketing campaign performance dashboards in Power BI.
Lead intake and synthesis of data visualization needs from cross-functional stakeholders, develop recommendations, and obtain stakeholder alignment.
Interpret raw data inputs and serve as a liaison between client delivery teams and engineering teams, defining requirements and translating desired outputs into technical documentation.

Qualifications & Skills Required:

Strong experience leading performance dashboard development and data visualization creation in Power BI.
Deep knowledge of marketing analytics, visualization best practices, and experience working within key marketing platforms and interpreting raw data.
Demonstrated ability to collaborate cross-functionally and clearly articulate data needs to technical and non-technical stakeholders.

Underscore Marketing

Underscore Marketing is a woman-owned, independent agency specializing in life sciences, providing data-driven promotional strategies. Its team of media, strategy, and analytics experts thrives on collaboration and innovation.

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