Performance Marketing Manager

Own cross-channel strategy for key accounts and execute it on platforms including Google Ads, Bing Ads, Facebook, LinkedIn, Capterra, and Twitter. Lead client calls, analyze performance, and recommend next steps. Conduct strategic planning and optimization efforts and collaborate with clients to make recommendations to achieve goals. Develop and implement testing strategies to increase advertising efficiency, while utilizing in-house and 3rd party tools to drive results. Report on KPIs and clearly communicate insights to clients. Mentor and train team members and lead team training sessions for the Performance Marketing team. Develop new strategies to help your clients achieve success.