Senior Director, Growth Marketing

Growth Marketing Strategy:

• Define and lead Myriad360’s growth marketing strategy across digital, corporate campaigns, and account-based initiatives
• Translate GTM priorities and sales plays into focused, executable growth programs
• Partner closely with Sales leadership to align campaigns to territory focus, account priorities, and active pursuits

Digital Marketing Leadership:

• Directly manage the Digital Marketing team, providing clear vision, prioritization, and support
• Maintain visibility into digital platforms and promotional programs owned by the Digital Marketing team
• Oversee digital strategy and execution across paid media and digital placements

Account-Based Marketing (ABM):

• Stand up and evolve Myriad360’s ABM strategy, starting with focused pilots and a clear path to scale
• Define account tiers, targeting frameworks, and engagement plays in collaboration with Sales
• Ensure ABM supports territory penetration, multi-stakeholder buying groups, and partner motions