Marketing Manager – Digital Lead Generation (Remote, Education Sector)

StraighterLine 📚💡🎓

Benefits

4w maternity

Job Description

Support digital marketing initiatives across our early childhood education (ECE) brands— CCEI and ProSolutions Training. This role is ideal for a marketing generalist with a proven track record in B2B lead generation, strong creative design skills , and experience across all core digital marketing channels. Lead end-to-end campaign execution, with a particular focus on state-level partnerships , strategic corporate accounts , and institutional outreach in the education sector. Requires fluency in paid social , email automation , landing page design , SEO/SEM , and the ability to manage external partners such as freelancers or agencies. Key responsibilities include leading multi-channel digital campaigns, collaborating with sales and product teams, managing external resources, owning visual execution of marketing materials, managing brand websites, executing segmented B2B nurture campaigns, building and optimizing landing pages, managing search marketing budgets, and developing marketing collateral tailored to state agencies and educational institutions.

About StraighterLine

StraighterLine is the leading provider of high-quality, affordable, online courses that help learners earn college credit and meet their professional goals.

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